Victoria Hansen - Projects

During my tenure as a self-employed professional from 1991 to 2015, I engaged with a diverse range of clients across multiple creative, multimedia and educational domains. These experiences allowed me to cultivate an adaptable skill set and a profound understanding of corporate training, multimedia production, marketing, and effective communication strategies. The depth and breadth of these projects from various sectors enriched my experience and honed my abilities as a versatile educator, coach and multimedia professional.

Here's a comprehensive outline of the types of projects I undertook within the specified areas ...

Web Design and Development

Created captivating websites for various businesses, enhancing their online visibility and customer engagement. Here's a few examples...

The Shed Bowral - https://www.theshedfitness.com.au/

Susie Sierra Gallery - https://www.susiesierragallery.com/artist

Maverick Creative Design - https://maverickcreative.com.au/

Video & Audio Commercial Presentation and Production

Collaborated with advertising agencies to conceptualise, script, voice, present and produce compelling video and audio commercials that effectively communicated clients' brand messages.

Screen Capture Tutorial Production

Produced informative screen capture tutorials for clients, school staff and students, focusing on online and digital tech usage. I scripted, voiced, recorded and edited the videos based on provided briefs.

Digital Content Producer

I conceived, wrote, and edited various digital content for client websites and social media campaigns, including print, audio, video, and screen capture tutorials.

Content Differentiation and Repurposing

Adapted digital content for different audiences and client products, rewriting articles and producing different video styles as required.

Remote Team Management

Managed a global team of up to 30 offshore contractors, mostly non-native English speakers, using a project management platform. Delivered instructions, including written and video tutorials in both English and their native languages, through cloud-based platforms. Tracked contractor time and tasks via a freelancer employment platform.

Corporate Communication and Profile Development Training

Provided training in corporate communication and profile development to accounting and legal professionals assisting them in refining their public image and communication strategies.

Marketing and Multimedia Consulting

Offered consulting services focused on marketing strategies and multimedia content creation, aiding small businesses and individuals in building strong online brands.

Food Writing and Culinary Projects

Contributed well-crafted food articles and recipes to culinary magazines, sharing my culinary expertise and passion for cooking.

Television Cooking Shows and Segments

Teamed up with TV networks and Radio Stations to develop and produce informative and entertaining cooking segments for both television and radio audiences.

Food and Cooking Product Demonstrations and Testing

Conducted meticulous testing and dynamic product demonstrations for cooking appliance companies, effectively communicating their features and benefits, and showcased a variety of consumer products through engaging video demonstrations, live in-store and trade show demonstrations, aiding companies in reaching and engaging their target audiences.

Live Cooking Demonstrations

Conducted live cooking demonstrations at culinary events and expos, sharing culinary techniques, insights, and recipes with an eager and interactive audience.

Special School Projects

Throughout my tenure in education, I have been tasked by senior executives to undertake various special projects on an ad hoc basis. These projects have encompassed a wide range of initiatives, including the creation of virtual assemblies during the COVID lockdown, the production of school tour videos, informational videos for Year 5 and 6 students, as well as coordinating memorial services and slideshow presentations for esteemed staff members.

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